De-nap, is a women's and kid's nightwear brand. Our journey began in 2004 with a small scale manufacturing setup and has since expanded to a full-scale manufacturing unit in Mumbai by Mrs. Chaudhry, our Founder. Today, our team has grown to include a dedicated and creative set of designers who have a keen understanding of trending nightwear fashion, procurement experts who source out only the highest quality of raw materials, and skilled craftsmen in embroidery and sewing.Backed by 20+ years in textiles, De-nap has partnered with leading Indian companies, including Mahindra Retail and Reliance.

De-nap is a brand belonging to Indco International. The company continues to be a successful family-run business; one that connects with its customers indirectly through leading nightwear retailers across the nation, and directly through De-nap's online store.

Founder

Mrs. Chaudhry, De-nap's Founder and Managing Partner, comes from a long line of garment manufacturers originating from Ludhiana, Punjab. The visionary behind the brand, she first felt a need for high-quality nightwear for women and kids while bringing up her children in the 1990s.

Mrs. Chaudhry completed her studies at Sacred Heart Convent (Dalhousie, Himachal Pradesh); where she excelled at a specialised course in needle craft and pattern design.

Today, Devika Batra, Mrs. Chaudhry’s daughter leads De-nap. She launched De-nap Kids in 2009 and has since focused on unique, personalised nightwear with thoughtful prints and high-quality fabrics. A mom of two, Devika brings her passion for kids’ clothing into every piece and stays up to date with ever-changing demand keeping every collection fresh, comfortable.

Mission

To create high-quality nightwear for women and kids, keeping in mind customers' tastes, needs, and requirements.

Philosophy

We believe that women's and kid's nightwear should no longer be boring or restricted to old and worn-out tees and kurtas. Inspired by this thought, we have consistently brought this underestimated garment category to life through a wide range of high-quality, fashionable products.

Our hope and goal is to inspire women across India to examine their nightwear wardrobe from a fresh perspective; not only updating gowns, nighties, and pyjama sets when shopping for a wedding trousseau, but also on a day-to-day basis as part of their very own home fashion statement.